Inside CHANEL 20C: Kōki,’s Debut and Virginie Viard’s First Cruise | UK

CHANEL Cruise 2019/20—20C—was presented beneath the nave of the Grand Palais on 3 May 2019. Its Belle Époque station set framed Virginie Viard’s first collection as Artistic Director of Fashion as a literal departure.

Coloured tweed jackets, loose trousers, crisp white mini suits and light dresses were designed to move. The films below keep the focus on that movement rather than extending the story unnecessarily.

Virginie Viard’s first CHANEL Cruise collection leaves the station

The official collection film places Caroline de Maigret, Soo Joo Park, Tami Williams, Ola Rudnicka and Amanda Sanchez in transit. The scale of trousers, the length of jackets and the brightness of the tweeds register naturally as they walk.

Amanda Sanchez and twenty-five years with CHANEL

As a fitting model, Amanda Sanchez has helped the atelier assess how jackets and dresses sit and move. Her long, largely unseen contribution is the subject of a separate article.

Discover Amanda Sanchez’s story

Loic Prigent enters the CHANEL 20C fittings

His backstage film catches the useful disorder before the show: camellias, accessories and final decisions spread across the tables. It is the closest view here of how the polished runway image came together.

Kōki, begins her runway career at CHANEL 20C

Kōki, made her runway debut in a white jacket and a checked top with red and white camellias. Her posts retain the finale and the personal excitement surrounding that first walk.

Left: Kōki,’s post from CHANEL 20C. Right: a separate CHANEL makeup experience later in the same year, distinct from the Cruise runway.

Elie Fahed gives CHANEL 20C a cinematic pace

For Haya Magazine, Fahed builds with light, measured walking and sharp changes in sound. The direction is confident and uncluttered; each cut helps the clothes suggest a scene rather than simply record a look.

Elie Fahed’s direction is exceptionally assured.

He trusts a small gesture or a few seconds of movement to carry the story. The result is elegant, modern and a strong reason to explore the rest of his work.

Visit Elie Fahed’s channel and subscribe

Makeup and guest impressions complete the CHANEL 20C picture

One film follows the backstage makeup; the other records reactions from ambassadors and friends of the House. They add atmosphere without repeating the runway film.